How to plan your corporate event

Corporate events can be great opportunities to impress existing clients and gain new ones. It’s important to remember that just because it’s an occasion doesn’t mean it has to be stiff, formal, and boring. There are many professional ways you can incorporate fun into your events, which is crucial if you really want to make sure your guests leave with a good impression of your company. Examples of what you could do to make it more interesting include renting a photo booth for corporate events, hosting live entertainment, and making sure the person who greets and speaks directly to all guests is charismatic and personable. Having a mirror photo booth also gives you a great example of good PR.

After the event is over, you can take all the photos taken in that photo booth and post them on your social media pages. This will show your followers that your business knows how to reach and entertain their clientele. The context in which you will use these photos will vary from company to company, as the type of business you are running will determine what is appropriate and what is not.

A business that sells clothing could, for example, post these images on their Facebook and Instagram pages with a caption such as “VIP guest having fun at our latest event.” If the person in the image is quite influential or recognizable, even better; Consider wrapping photo booth time into the pay package for entertainment performers. This is just one example of how the entertainment factor of your corporate event can be used to your advantage. Renting photo booths for corporate events is just one of many strategies you could use.

Chances are if your event is fun enough, people will post their own pictures on social media as well. A good way to get this free publicity is to make sure there is something to take pictures with. A unique decoration or photo contest can be enough to get hundreds of people to post and tag your business in their social media posts, giving you free exposure.

You can certainly make a corporate event both fun and professional. However, many people hosting their first show are afraid to do this, as they have the wrong assumption that a corporate event should always be formal and black-tie. Depending on your company culture, there is a lot of wiggle room. If employees only have to come to work in business casual attire, it doesn’t make sense for your corporate event to mimic the Wall Street dress code.

Black-tie events can be done well, but they have to fit in with the type of company you are and you can’t miss out on entertainment. Try to find a balance between fun and professional when planning your next corporate event. Make sure you have a competent team working with you too.

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